Life's a Pitch: Who Are We?

Having discussed our rival competition recently, we set about today applying the same criteria to our own proposed business model.

At home I went about typing up a business plan including roles for everyone and applying the SWOT analysis to our company. This documentation can be seen here:

Creative Strategy: Lecture - Drew Millward

The illustrator Drew Millward gave a lecture today and discussed his history of what is largely screen printed poster design. It was good to have him come in at a time when I am quite unsure about my skill of screen printing (with OUIL504). He told us that screen printing can be an arduous process but the key is to just keep going with it. It seems like an easy thing to do but can take years to become good at.

This has given me a renewed hope in screen printing and I feel ready to go down to print (which I have been putting off) and actually get some work produced!

Additionally, he seems like a really nice guy who would be great to go down the pub with. This seems like the opposite of myself, I sometimes fear that I'm quite unapproachable to strangers - maybe this is something for me to work on.

Here are a few examples of Drew Millward's work:

Follow Tommy 'Zoom''s board Drew MIllward on Pinterest.

Life's a Pitch: Pest Workshop

Using the PEST analysis et al that I formed for a current business model (Leeds Zine Fair) we today applied this analysis to our own proposed company model.

Pest is broken down like so -
Political Factors:
Funding allocated to small businesses
Vat and exchange rates
Trade issues

Economical:
Vat and exchange rates
Pricing
Recessions
Increased competition during non-austerity times

Social Factors:
Trends
People less inclined to high street shopping

Technology:
Social media
Online shopping
Production methods

These are all factors that we'll have to consider in our presentation.

Creative Strategy: Hyde Park Picture House

Recently I entered a competition for Hyde Park Picture House - to create a poster for a showing of the film Scott Pilgrim vs The World.

I want to say, I honestly didn't expect to win. My work looked good, but only took me a day or so to complete; it wasn't deserving. But the entry that did win - what a load of garbage! It is literally text on a background that looks like it was knocked up in a few minutes. Horrendous.

Word is that the winning entry was chosen as they are a friend on the staff. Personally I feel that it was a bit silly running a competition if that is the case.

As I said, mine isn't amazing, but it's certainly better than the above image.